Fashion Alley, Animefest 2026

Animefest is the biggest Japanese culture and pop culture themed festival in Czech republic since 2004 and takes place from May 22-24, 2026 at the Brno Exhibition Centre. Our attendees have a wide range of interests from anime and manga, comics, films and TV shows, to games and cosplay.

With total attendance over 40,000 visitors (14,600 unique visitors) in 2025, Animefest is a great opportunity to sell your products.

What is Fashion Alley?

Fashion Alley is a place dedicated to fashion and music subcultures enthusiasts, aimed mainly at J-fashion - Visual Kei, Gothic, Lolita, Decora, or Steampunk. It offers themed lectures and a diverse program featuring wide range of designer clothes and accessories by local and international fashion brands and creators. If you ever feel overwhelmed by the crowd or just need a break, relax in our chill zone, where you can browse through the Gothic & Lolita Bible, KERA, and other fashion magazines, use make-up booth for last-minute saves, or take a picture in lovely photobooths.

Useful Information

• Each place is 1,7 x 2m and includes a desk (140 x 80 cm) and a chair, with electricity connection.
• Fashion Alley will be located in the exhibition hall A1 or A2.
• It is possible to buy ticket for one helper for 300 CZK (if needed, additional chair is 200 CZK).
• If you need more space, you may ask for second place in registration. However we cannot guarantee bigger space, requests will be considered according to capacity for Fashion Alley.
• It is possible to share one table for two designers with the following rules:
  • Send one registration form - click option for shared table and fill details for the second designer.
  • Both designers must fill all details in the form.
  • Table layout is based on designers' agreement.
  • Due to limited space, only 1 helper is allowed for shared table.
• Promotion on Animefest social media is included. In case of shared table, both designers will be promoted in single post (as collab).
• Switching places during the event is not allowed.
• It is strictly prohibited:
  • Public exhibiting and sale of replicas of clothes and accessories by other designers and brands.
  • Sale or use of AI-generated artwork.
  • Public exhibiting and sale of materials not suitable for kids.
  • Goods re-sale (with exception of official resellers).
• Participating artists will be selected from all submissions after the registration is closed. Organizer has the right to deny appliction without giving reasons.

How to enroll?

Since the capacity of Fashion Alley is limited, we may only pick several creators based on the quality of their work. The fee for one booth is 6000 CZK (240 €) (including VAT), 4959 CZK (198 €) (without VAT). In case of sharing one table for two designers, additional charge is 1500 CZK (61 €) (including VAT), 1240 CZK (49 €) (without VAT). Buying an Fashion Alley booth includes one free entry for the convention (for shared table, one entry for each of designers).

Please note before applying for a vendor space that Animefest is strongly against counterfeit and bootleg goods and is working with the experts focused on counterfeit goods checking. Merchandise with stolen designs or goods with unclear origin will not be possible to sell at Animefest.

As a Fashion Alley attendant, you are also agreeing to respect the Animefest rules.
Breaking these rules might lead to expulsion from the booth without any refund of the original booth price.

Feel free to send in your enrollments till February 28.
If you have any additional questions, feel free to contact us via fashion@animefest.cz.

Registration form is available here.